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Responsible for a Video Marketing Budget? Five Terrible Ways to Spend Your Money

Responsible for a Video Marketing Budget? Five Terrible Ways to Spend Your Money Responsible budgeting isn’t about how much you have; it’s about how you spent it. The internet is awash with advice on how to build and spend a video marketing budget, but it’s harder to find a heads up on what not to buy. Video content will always …

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Video Production and Marketing

Video Production and Marketing: It is NOT as difficult as you think

Video Production and Marketing: It is NOT as difficult as you think From greater optimization and higher retention rates to increased conversions and a great return on investment, there are plenty of reasons to love video marketing. But it’s equally easy to be afraid of taking the plunge and producing your video content. When looked at from afar, it can …

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Seven Tools Everyone in the Video Industry Should Be Using

Seven Tools Everyone in the Video Industry Should Be Using According to research from Gizmodo, video viewing accounts for roughly 70 percent of global internet traffic, and in 2015, video views on the eponymous – if somewhat controversial – social media platform Facebook made a staggering leap from four to eight billion per year. Video is obviously an essential part …

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Three Common Mistakes People Make with Video Studio Rental

Mistakes People Make with Video Studio Rental Renting a video studio for the first time can be surprisingly daunting. It all sounds simple until you start thinking through the logistics of the process and realize how little you know about how it all works. There are many good reasons why renting a video studio is a good idea, especially for …

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A Quick Guide to Video Production for Businesses

We live in a world where the video is king. From short, animated GIFs and YouTube videos to streaming services and immersive virtual reality experiences, it’s nearly impossible to spend any amount of time online without encountering some video-based content. According to Gizmodo, video viewing accounts for roughly 70 percent of global internet traffic. In 2015, video views on the …

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